To access .csv / .xls / .xlsx files of all your event's reports, log into the CMS and click on the Event Performance tab. Click on 'Exportable Reports' on the top right-hand side of the screen.
On the next screen, you'll see the listing of all available reports.
At the top of the page, you'll need to select the timeframe for which you want data included in your report.
By toggling the 'View Marketing Reports' button in the top right, you will be presented with our reports, segmented by Marketing focus.
Exportable Reports
Note: all timestamps on exportable reports are in UTC.
App Usage
User Activity (Summary)
| Field Name | Description |
|---|---|
|
Internal Attendee ID |
The unique ID of the attendee. This comes from an import, or if no ID is provided, DoubleDutch automatically assigns one when the attendee is created. |
|
Attendee ID |
The unique ID of the attendee |
|
Attendee First Name |
The attendee's first name |
|
Attendee Last Name |
The attendee's last name |
|
Attendee Email Address |
The attendee's email address |
|
Attendee Job Title |
The attendee's job title |
|
Attendee Company |
The company that the attendee works for |
|
Attendee Phone Number |
The attendee's phone number |
|
Attendee Country |
The attendee's country |
|
Variable 1 |
Applies to variable data fields |
|
Variable 2 |
Applies to variable data fields |
|
Variable 3 |
Applies to variable data fields |
|
Twitter ID |
Unique profile ID provided by Twitter |
|
LinkedIn ID |
Unique profile ID provided by LinkedIn |
|
Facebook ID |
Unique profile ID provided by Facebook |
|
Salesforce ID |
Unique profile ID provided by Salesforce |
|
Created Date |
The exact time when the attendee was added to the system |
|
First Login Date |
The exact time when the attendee first logged in to the event |
|
Last Login Date |
The exact time when the attendee most recently logged in to the event |
|
Number of Logins |
The total number of sessions the attendee has had in the app for this event |
|
Attendee Deleted? |
Whether the attendee has been removed from the system by the event organizer |
|
Attendee Groups |
Any attendee groups that the attendee belongs to |
|
Receive Push Notifications From People Followed? |
Whether the attendee wants push notifications about the activity of other attendees they've followed |
|
Allow Push Notifications to Followers? |
Whether the attendee has allowed their followers to receive push notifications about their activity |
|
Receive Message Notifications? |
Whether the attendee wants push notifications from direct messages or channels |
|
Receive Follow Notification? |
Whether the attendee wants push notifications about being followed |
|
Following How Many People |
The number of people that the attendee is following |
|
Number of Followers |
The number of people who follow the attendee |
|
Number of Session Scans |
The number of times the attendee has been scanned entering a session |
|
Number of Polls Taken |
The number of polls the attendee has taken |
|
Number of Files Downloaded |
The number of files the attendee has downloaded |
|
Number of Sessions Bookmarked |
The number of sessions the attendee has bookmarked |
|
Number of Speakers Bookmarked |
The number of speakers the attendee has bookmarked |
|
Number of 1:1 Meeting Invitations Sent |
The number of meeting invites the attendee has sent |
|
Number of 1:1 Meetings Received |
The number of meeting invites the attendee has received |
|
Number of Status Updates |
The number of status updates the attendee has posted |
|
Number of Checkins |
The number of sessions the attendee has checked in to |
|
Number of Likes Given |
The number of status updates the attendee has liked |
|
Number of Likes Received |
The number of likes the attendee has received on their status updates |
|
Number of Comments Given |
The number of comments the attendee has posted on status updates |
|
Number of Ratings |
The number of items the attendee has rated |
|
Number of Photos |
The number of photos uploaded by this attendee |
|
Number of Surveys Participated In |
The number of surveys this attendee has answered at least one question from |
|
Points Awarded |
The total number of points earned by the attendee through actions in the app |
|
Total Actions Taken |
The total number of actions, based on taps, the attendee has taken in the app |
Daily Activity (Summary)
| Field Name | Description |
|---|---|
|
Day |
The day that we're bucketing activity by |
|
Attendee Registrations |
The number of attendees who were added to the system on that day |
|
Cumulative Logins |
The total number of times that the event was opened by all attendees on this day |
|
Logins |
The number of users who opened the event on this day. If the same person opens the event multiple times, they are only counted once. |
|
Cumulative Active Attendees |
The cumulative total number of attendees who've logged in the app as of that day. This includes attendees who were active at any point up until that day. |
|
Cumulative Engaged Users |
The cumulative total number of users who've taken actions in the app as of that day. Actions include likes, bookmarks, comments, status updates, check-ins, follows, ratings, polls responses, and survey responses. |
|
Badges Earned |
The number of badges earned on that day |
|
Leaderboard Points Awarded |
The number of leaderboard points earned on that day |
|
Status Updates |
The number of status updates posted on that day |
|
Checkins |
The number of check-ins to sessions on that day |
|
Likes |
The number of likes on status updates that day |
|
Comments |
The number of comments posted on that day |
|
Ratings |
The number of ratings submitted that day |
|
Photos |
The number of photos posted that day |
|
Session Scans |
The number of times attendees were scanned into sessions on that day |
|
Sessions Bookmarked |
The number of sessions that were bookmarked on that day |
|
Exhibitor Product Collateral Files Downloaded |
The number of exhibitor collateral files that were downloaded on that day |
|
Exhibitors Bookmarked |
The number of exhibitors that were bookmarked on that day |
|
Polls Taken |
The number of polls that were taken on that day |
|
Surveys Taken |
The number of surveys that were started on that day |
|
Promoted Posts Tapped |
Taps on promoted posts |
|
Push Messages Sent |
The total number of push messages sent to attendees on that day. Note: whether the push message was actually delivered to the attendee may depend on their device notification settings. |
Visits by Platform (Per Day)
| Field Name | Description |
| Day | The day that we're bucketing visits by |
| Number of iOS Visits | The number of visits from iOS devices |
| Number of Android Visits | The number of visits from Android devices |
| Number of HTML5 Visits | The number of visits from the web interface |
Attendee Satisfaction Ratings (Summary)
| Field Name | Description |
| Total Number of Views | Number of satisfaction card views |
| Total Number of Ratings | Number of satisfaction card ratings |
| Tap-Through Percentage | Percentage of attendees that have tapped through on the card |
| Average Satisfaction Rating | Average rating provided by attendees |
Content Engagement
Content Activity (Summary)
| Field Name | Description |
|
Section ID |
The ID of the section that contains the item |
|
Section Type |
The type of the section that contains the item |
|
Item ID |
The unique ID of the content item |
|
Custom Item ID |
The unique ID of the content item |
|
Item Name |
The name of the item |
| Start Time | The time when the content item became visible to attendees (if applicable) |
| End Time | The time when the content item stopped being visible to attendees (if applicable) |
|
Average Rating |
The average 1–5 star rating of the item |
|
Number of Ratings |
The number of ratings the item has received |
| Session Scans | The number of attendees that were scanned entering the session, only applicable if the item is a session |
| Bookmarks | The number of times this item has been bookmarked |
|
Views |
The number of times this item has been viewed |
| Likes | The number of likes status updates tagging this item has received |
| Comments | The number of comments status updates tagging this item have received. |
| Status Updates | The number of status updates this item was tagged in |
| Photos | The number of photos included in status updates attached to this item |
| Collateral Files | The number of collateral files attached to this item, only applies if the item is an exhibitor |
App Section Visits (Summary)
| Field Name | Description |
|
Section Name |
The name of the section that was visited |
|
Number of Visits |
The total number of times this section was visited |
Web URL Views (Summary)
| Field Name | Description |
|
URL |
The full web address |
|
Views |
The total number of times this the URL was tapped |
Web URL Views (Per User)
| Field Name | Description |
|
Attendee First Name |
The attendee's first name |
|
Attendee Last Name |
The attendee's last name |
|
Attendee Email Address |
The attendee's email address |
|
Attendee Job Title |
The attendee's job title |
|
URL |
The URL the attendee tapped on |
Bookmarks (Per User)
| Field Name | Description |
|
Attendee ID |
The attendee's ID |
|
Attendee First Name |
The attendee's first name |
|
Attendee Last Name |
The attendee's last name |
|
Attendee Email Address |
The attendee's email address |
|
Item Name |
The item name as it appears in the app |
|
Section Name |
The section the item appears in |
|
Bookmark Timestamp |
When the item was bookmarked |
Content Reviews (Per User)
| Field Name | Description |
|
Item Name |
The name of the content item that was reviewed |
|
Attendee Rating |
The attendee's 1–5 star rating of the content item |
|
Attendee Review |
The attendee's written review of the content item |
|
Attendee First Name |
The attendee's first name |
|
Attendee Last Name |
The attendee's last name |
|
Attendee Email Address |
The attendee's email address |
|
Attendee Job Title |
The attendee's job title |
|
Attendee Company |
The company that the attendee works for |
|
Review Timestamp |
The exact time when the review was posted |
Content List
| Field Name | Description |
|
Item ID |
The unique ID of the content item |
|
Item Name |
The name of the content item |
|
Section Name |
The name of the section that contains the content item |
|
Start Time |
The time when the content item became visible to attendees (if applicable) |
|
End Time |
The time when the content item stopped being visible to attendees (if applicable) |
File Downloads (Per User)
| Field Name | Description |
|
File Name |
The name of the file that was downloaded |
|
File ID |
The unique ID of the file that was downloaded. DoubleDutch automatically assigns an ID when the file is created. |
|
Attendee ID |
The unique ID of the attendee. This comes from an import, or if no ID is provided, DoubleDutch automatically assigns one when the attendee is created. |
|
Attendee First Name |
The attendee's first name |
|
Attendee Last Name |
The attendee's last name |
|
Attendee Email Address |
The attendee's email address |
|
Attendee Job Title |
The attendee's job title |
|
Attendee Company |
The company that the attendee works for |
|
Attendee Groups |
The group(s) that the attendee belongs to |
|
Download Timestamp |
The exact time when the file was downloaded |
Social Engagement
All Comments/Updates/Likes (Per User)
| Field Name | Description |
|
Action Timestamp |
The exact time when the comment/update/like was posted |
|
Status Update ID |
The unique ID of the status update. If this is a comment or like, this refers to the status update that the comment/like was on. |
|
External Attendee ID |
The unique ID of the attendee. This comes from an import, or if no ID is provided, DoubleDutch automatically assigns one when the attendee is created. |
|
Attendee First Name |
The attendee's first name |
|
Attendee Last Name |
The attendee's last name |
|
Attendee Email Address |
The attendee's email address |
|
Attendee Groups |
The group(s) that the attendee belongs to |
|
Action Type |
Whether it was a comment, update, or like |
|
Action Text |
The text of the comment/update/like |
|
Tagged Item Name |
The exact time when the file was downloaded |
|
Image File Name |
The name of the item that was tagged in the status update (or 'Status Update' if no item is tagged) |
|
Image URL |
The URL of the image |
|
Deleted? |
Whether the status/update/comment was deleted by an event organizer |
Comments (Per User)
| Field Name | Description |
|
Section Name |
The name of the section that contains the item that was tagged in the status update |
|
Tagged Item Name |
The name of the item that was tagged in the status update (or 'Status Update' if no item is tagged) |
|
Comment Text |
The full text of the comment |
|
Attendee First Name |
The attendee's first name |
|
Attendee Last Name |
The attendee's last name |
|
Attendee Email Address |
The attendee's email address |
|
Attendee Job Title |
The attendee's job title |
|
Attendee Company |
The company that the attendee works for |
|
Attendee Groups |
Any attendee groups that the attendee belongs to |
|
Comment Timestamp |
The exact time when the comment was posted |
Hashtags Used (Summary)
| Field Name | Description |
|
Hashtag Name |
The actual hashtag |
|
Hashtag Count |
The number of times the hashtag was used, either in status updates or in comments on status updates |
Likes (Per User)
| Field Name | Description |
|
Attendee First Name |
The attendee's first name |
|
Attendee Last Name |
The attendee's last name |
|
Attendee Email Address |
The attendee's email address |
|
Status Update Text |
The text of the status update that was liked |
|
Author First Name |
The first name of the attendee who wrote the status update that was liked |
|
Author Last Name |
The last name of the attendee who wrote the status update that was liked |
|
Tagged Item Name |
The name of the item that was tagged in the status update (or 'Status Update' if no item is tagged) |
|
Like Timestamp |
The exact time when the status update was liked |
Mentions (Per User)
| Field Name | Description |
|
Attendee Email Address |
The attendee's email address |
|
Attendee First Name |
The attendee's first name |
|
Attendee Last Name |
The attendee's last name |
|
Attendee Company |
The company that the attendee works for |
|
Attendee Job Title |
The attendee's job title |
|
Attendee Groups |
Any attendee groups that the attendee belongs to |
|
Number of Mentions |
The total number of times the attendee was mentioned |
|
Number of Unique Mentions |
The number of people who mentioned the attendee. If the same person mentions the attendee multiple times, they are only counted once. |
Photos Uploaded - Small Size (Per User)
| Field Name | Description |
|
Photos Uploaded - Small Size (Per User) |
Status update photos from the Activity Feed in lower image quality |
Photos Uploaded - Medium Size (Per User)
| Field Name | Description |
|
Photos Uploaded - Medium Size (Per User) |
Status update photos from the Activity Feed in higher image quality |
Status Updates and Checkins (Per User)
| Field Name | Description |
|
Attendee First Name |
The attendee's first name |
|
Attendee Last Name |
The attendee's last name |
|
Attendee Email Address |
The attendee's email address |
|
Attendee Job Title |
The attendee's job title |
|
Attendee Company |
The company that the attendee works for |
|
Status Update Text |
The text of the status update posted |
|
Tagged Item Name |
The name of the item that was tagged in the status update (or 'Status Update' if no item is tagged) |
|
Status Update Timestamp |
The exact time when the checkin was posted |
Channel Messages (All Time)
| Field Name | Description |
|
Channel ID |
The ID of the channel the message was posted in |
|
Channel Name |
The name of the channel the message was posted in |
|
Session ID |
The unique ID of the session. This comes from an import, or if no ID is provided, DoubleDutch automatically assigns one when the attendee is created. |
|
Session Name |
The name of the session channel |
|
Attendee ID |
The unique ID of the attendee. This comes from an import, or if no ID is provided, DoubleDutch automatically assigns one when the attendee is created. |
|
Attendee First Name |
The attendee's first name |
|
Attendee Last Name |
The attendee's last name |
|
Attendee Email Address |
The attendee's email address |
|
Attendee Job Title |
The attendee's job title |
|
Attendee Company |
The company that the attendee works for |
|
Message Text |
The full message text sent |
|
Message Timestamp |
The exact time when the message was sent |
Channel Engagement (All Time Per User)
| Field Name | Description |
|
Channel ID |
The ID of the channel the message was posted in |
|
Channel Name |
The name of the channel the message was posted in |
|
Attendee ID |
The unique ID of the attendee. This comes from an import, or if no ID is provided, DoubleDutch automatically assigns one when the attendee is created. |
|
Attendee First Name |
The attendee's first name |
|
Attendee Last Name |
The attendee's last name |
|
Attendee Email Address |
The attendee's email address |
|
Attendee Job Title |
The attendee's job title |
|
Number of Messages |
The number of messages the attendee sent in the channel |
|
Company |
The company that the attendee works for |
|
Join Timestamp |
The exact time when the attendee joined the channel |
1:1 Meeting Requests
| Field Name | Description |
|
Meeting Sender ID |
The attendee ID of the attendee requesting the meeting |
|
Meeting Sender First Name |
The first name of the attendee requesting the meeting |
|
Meeting Sender Last Name |
The last name of the attendee requesting the meeting |
|
Meeting Sender Job Title |
The job title of the attendee requesting the meeting |
|
Meeting Sender Company |
The company that the attendee requesting the meeting works for |
|
Meeting Recipient ID |
The attendee ID of the attendee invited to the meeting |
|
Meeting Recipient First Name |
The first name of the attendee invited to the meeting |
|
Meeting Recipient Last Name |
The last name of the attendee invited to the meeting |
|
Meeting Recipient Job Title |
The job title of the attendee invited to the meeting |
|
Meeting Recipient Company |
The company that the attendee invited to the meeting works for |
|
Meeting Request Timestamp |
The exact time the meeting request was sent |
|
Meeting Viewed by Recipient Timestamp |
The exact time the meeting invitation was opened by the recipient |
|
Meeting Status |
The status of the meeting: Pending, Accepted or Rejected |
|
Response Timestamp |
The exact time the meeting recipient responded to the invitation |
|
Cancellation Timestamp |
The exact time when the meeting was canceled, if applicable |
|
Meeting Day |
The date of the meeting |
|
Meeting Time |
The time of the meeting |
|
Meeting Duration in Minutes |
The duration of the meeting in minutes |
|
Meeting Description |
The description of the meeting, as included by the attendee requesting the meeting |
Attendee Session Tracking
Attendees Scanned
| Field Name | Description |
|
Attendee First Name |
The attendee's first name |
|
Attendee Last Name |
The attendee's last name |
|
Attendee Email Address |
The attendee's email address |
|
Attendee Job Title |
The attendee's job title |
|
Attendee Company |
The company that the attendee works for |
|
Scanner First Name |
The scanner's first name |
|
Scanner Last Name |
The scanner's last name |
|
Session Name |
The name of the session |
|
Session Scan Timestamp |
The exact time the attendee was scanned entering the session |
|
Raw Session Scan Data |
Additional raw data from the session scan |
Scanners
| Field Name | Description |
|
Scanner First Name |
The scanner's first name |
|
Scanner Last Name |
The scanner's last name |
|
Scanner Email Address |
The scanner's email address |
|
Session Name |
The name of the session |
|
Session Start Time |
The date & time the session began |
|
Session End Time |
The date & time the session ended |
|
Total Number of Scans |
Total number of scans at the session |
|
Number of Attendees Scanned |
The number of attendees scanned at the session |
|
Number of Incomplete Scans |
The number of scans where it was impossible to determine the identity of the scanned attendee |
Surveys & Polls
Survey Results (Per User)
| Field Name | Description |
|
Attendee ID |
The unique ID of the attendee. This comes from an import, or if no ID is provided, DoubleDutch automatically assigns one when the attendee is created. |
|
Attendee First Name |
The attendee's first name |
|
Attendee Last Name |
The attendee's last name |
|
Attendee Email Address |
The attendee's email address |
|
Attendee Job Title |
The attendee's job title |
|
Attendee Company |
The company that the attendee works for |
|
Attendee Groups |
Any attendee groups that the attendee belongs to |
|
Survey ID |
The ID of the survey |
|
Survey Name |
The name of the survey |
|
Section Name |
For content surveys, the name of the section containing the item the survey is attached to |
|
Attached Item Name |
For content surveys, the name of the item the survey is attached to |
|
Attached Item Filters |
For content surveys, any session tracks or exhibitor categories that are applied to the item the survey is attached to |
|
Question Number |
The number of the question |
|
Question |
The survey question text |
|
Question Description |
The survey question description |
|
Response |
The attendee's response to the survey question |
|
Response Timestamp |
The exact time when the survey response was submitted |
Survey Results (Combined)
| Field Name | Description |
|
Survey Name |
The name of the survey |
|
Section Name |
For content surveys, the name of the section containing the item the survey is attached to |
|
Attached Item Name |
For content surveys, the name of the item the survey is attached to |
|
Attached Item Filters |
For content surveys, any session tracks or exhibitor categories that are applied to the item the survey is attached to |
|
Question |
The survey question text |
|
Question Description |
The survey question description |
|
Response |
The attendee's response to the survey question |
|
Response Count |
The number of attendees that chose the particular response to the survey question |
Survey Results (Multiple Choice)
| Field Name | Description |
|
Survey Type |
The type of survey. Content for survey attached to a section or item, global otherwise. |
|
Survey Name |
The name of the survey |
|
Section Name |
For content surveys, the name of the section containing the item the survey is attached to |
|
Attached Item Name |
For content surveys, the name of the item the survey is attached to |
|
Question Number |
The order in which the question appeared in the survey |
|
Question |
The survey question text |
|
Response Option |
The survey question response option text |
|
Response Option Count |
The number of attendees that chose the option as their response to the survey question |
|
Total Responses to Question |
The total number of attendees that responded to the question |
|
Response Option Percentage |
The percent of the total responses to the question the particular response option represents |
Survey Results (Free Form)
| Field Name | Description |
|
Survey Type |
The type of survey. Content for survey attached to a section or item, global otherwise. |
|
Survey Name |
The name of the survey |
|
Section Name |
For content surveys, the name of the section containing the item the survey is attached to |
|
Attached Item Name |
For content surveys, the name of the item the survey is attached to |
|
Question Number |
The order in which the question appeared in the survey |
|
Question |
The survey question text |
|
Attendee First Name |
The attendee's first name |
|
Attendee Last Name |
The attendee's last name |
|
Attendee Email Address |
The attendee's email address |
|
Attendee Job Title |
The attendee's job title |
|
Attendee Company |
The company that the attendee works for |
|
Attendee Groups |
Any attendee groups that the attendee belongs to |
|
Response |
The attendee's response to the survey question |
|
Response Timestamp |
The exact time when the survey response was submitted |
Survey IDs
| Field Name | Description |
|
Survey ID |
The unique ID of the survey |
|
Survey Name |
For content surveys, the name of the section containing the item the survey is attached to |
|
Survey Description |
The description of the survey, if available |
Poll Results (Per User)
| Field Name | Description |
|
Attendee First Name |
The attendee's first name |
|
Attendee Last Name |
The attendee's last name |
|
Attendee Email Address |
The attendee's email address |
|
Attendee Job Title |
The attendee's job title |
|
Attendee Company |
The company that the attendee works for |
|
Attendee Groups |
Any attendee groups that the attendee belongs to |
|
Attached Session Name |
The session the poll is attached to, if applicable |
|
Question |
The poll question text |
|
Response |
The attendee's response to the poll |
|
Response Timestamp |
The exact time when the poll response was submitted |
Gamification
Achievements Awarded (Summary)
| Field Name | Description |
|
Achievement Name |
The name of the achievement earned |
|
Number of Attendees |
The number of attendees who have earned this achievement |
Achievements (Per User)
| Field Name | Description |
|
Attendee ID |
The unique ID of the attendee. This comes from an import, or if no ID is provided, DoubleDutch automatically assigns one when the attendee is created. |
|
Attendee First Name |
The attendee's first name |
|
Attendee Last Name |
The attendee's last name |
|
Attendee Email Address |
The attendee's email address |
|
Attendee Job Title |
The attendee's job title |
|
Attendee Company |
The company that the attendee works for |
|
Achievement Name |
The name of the achievement earned |
|
Achievement ID |
The ID of the achievement earned |
Leaderboard Rankings
| Field Name | Description |
|
Attendee First Name |
The attendee's first name |
|
Attendee Last Name |
The attendee's last name |
|
Attendee Email Address |
The attendee's email address |
|
Attendee Job Title |
The attendee's job title |
|
Attendee Company |
The company that the attendee works for |
|
Points Awarded |
The total number of points earned by the attendee through actions in the app |
Leads
Exhibitor Meeting Requests
| Field Name | Description |
|
User First Name |
The attendee's first name |
|
User Last Name |
The attendee's last name |
|
Email Address |
The attendee's email address |
|
Title |
The attendee's job title |
|
Company |
The company that the attendee works for |
|
Exhibitor Name |
The name of the exhibitor |
|
Created |
The exact time when the meeting request was sent |
All Time Lead Report
| Field Name | Description |
|
Exhibitor Name |
The name of the exhibitor |
|
Scanner Name |
The name of the scanner |
|
Attendee First Name |
The attendee's first name |
|
Attendee Last Name |
The attendee's last name |
|
Attendee Email Address |
The attendee's email address |
|
Attendee Job Title |
The attendee's job title |
|
Attendee Company |
The company that the attendee works for |
|
Attendee Phone Number |
The attendee's phone number |
|
Attendee Address 1 |
The attendee's physical address |
|
Attendee Address 2 |
The attendee's physical address |
|
Attendee City |
The attendee's city |
|
Attendee State/Prov |
The attendee's state or province |
|
Attendee Postal Code |
The attendee's postal code |
|
Attendee Country |
The attendee's country |
|
Variable Data 1 |
Variable data |
|
Variable Data 2 |
Variable data |
|
Variable Data 3 |
Variable data |
|
Lead Scan Timestamp |
The exact time the attendee was scanned as a lead |
|
Lead Source |
The source of the lead, added by the scanner |
|
Lead Score |
The score of the lead, added by the scanner |
|
Notes |
Any additional notes about the lead added by the scanner |
|
Raw Lead Scan Data |
Additional raw data from the lead scan |
Product Collateral Downloads (Per User)
| Field Name | Description |
|
Exhibitor ID |
The unique ID of the exhibitor |
|
Exhibitor Name |
The name of the exhibitor |
|
Product Collateral File ID |
The unique ID of the file that was downloaded. DoubleDutch automatically assigns an ID when the file is created |
|
Product Collateral File Name |
The name of the file that was downloaded |
|
Attendee ID |
The unique ID of the attendee. This comes from an import, or if no ID is provided, DoubleDutch automatically assigns one when the attendee is created. |
|
Attendee First Name |
The attendee's first name |
|
Attendee Last Name |
The attendee's last name |
|
Attendee Email Address |
The attendee's email address |
|
Attendee Job Title |
The attendee's job title |
|
Attendee Company |
The company that the attendee works for |
|
Download Timestamp |
The exact time the product collateral file was downloaded |
Broadcast Messages
Promoted Post Click-Thrus (Summary)
| Field Name | Description |
|
Promoted Post Message |
The text displayed in the promoted post |
|
Button Text |
The text on the call to action button underneath the promoted post, usually linking to some item or section |
|
Total Number of Views |
The total number of times the promoted post was likely viewed |
|
Total Number of Taps |
The total number of times the promoted post button was tapped |
|
Number of Attendees That Viewed Post |
The number of attendees that likely saw the promoted post at least once |
|
Number of Attendees That Tapped Post |
The number of attendees that tapped on the call to action associated with the promoted post |
|
Attendee Tap-Through Percentage |
Out of attendees who viewed the promoted post, the percent who tapped the promoted post button |
|
Tap-Through Percentage |
Out of the total number of promoted post views, the percent of taps on the promoted post button |
Event Engagement
Engaging Actions
| Field Name | Description |
|
Bookmarks |
The number of bookmarks |
|
Updates |
The number of status updates |
|
Comments |
The number of comments |
|
Likes |
The number of likes |
|
Ratings |
The number of ratings |
Attendee Funnel
| Field Name | Description |
|
Active Users |
The number of users that have logged in to the app at least once |
|
Engaged Users |
The number of users that have taken at least one action in the app |
|
Total Users |
Total number of app users |
Adopted Attendee Average Stats
| Field Name | Description |
|
Attendee Average App Open Count |
Average amount of times the app has been opened |
|
Attendee Average Like Count |
Average amount of likes |
|
Attendee Average Comment Count |
Average amount of comments |
|
Attendee Average Action Count |
Average amount of actions taken in the app |
|
Attendee Average Bookmark Count |
Average amount of items bookmarked |
|
Attendee Average Follow Count |
Average amount of attendee follows |
|
Attendee Average Update Count |
Average amount of status updates |
Most Engaging Sessions
| Field Name | Description |
|
Bookmarks |
The number of bookmarks |
|
Views |
The number of times the session details page was viewed |
|
Description |
The description of the session |
|
Name |
The name of the session |
|
Polls |
The number of polls tied to the session |
|
Surveys |
The number of surveys tied to the session |
|
Engagement |
Total number of actions taken associated with the session |
|
Checkins |
The number of session checkins |
|
Reviews |
The number of session reviews |
|
Updates |
The number of status updates associated with the session |
|
Rating Count |
The number of times the session was rated |
|
Average Rating |
The average rating score of the session |
|
ID |
The session id |
|
Likes |
The number of likes on posts associated with the session |
Poll & Survey Adoption
| Field Name | Description |
|
Has Polls |
If the event has polls |
|
Poll Survey Respondent Percentage |
The average percentage of polls and surveys responded to |
|
Has Surveys |
If the event has surveys |
Top Speakers
| Field Name | Description |
|
Points |
The highest viewed speakers |
|
Image URL |
The profile picture URL |
|
ID |
The speaker id |
|
Name |
The name of the speaker |
Top File Downloads
| Field Name | Description |
|
Title |
The file name |
|
Downloads |
Total number of times the file was downloaded |
Top Polls & Options
| Field Name | Description |
|
Poll Top Response Percentage |
The percentage of total responses that the top response was chosen |
|
Poll Top Response |
The top response of the poll |
|
Poll Response Count |
The number of poll responses |
|
Poll Question |
The text of the poll question |
Top Surveys
| Field Name | Description |
|
Question Count |
The number of questions in the survey |
|
Survey ID |
The id of the survey |
|
User Response Count |
The number of times the survey was filled out |
|
Survey Name |
The name of the survey |
|
Survey Description |
The description of the survey |
|
Topic Type ID |
The id of the topic type |
|
Item Name |
The name of the associated item |
|
Application ID |
The app id |
|
Item ID |
The item id |
|
Topic Name |
The name of the topic |
Note: some customers have noticed discrepancies on the App Section Visits (Summary) report and the Web URL Views (Summary) report. The reason for the difference here is that one report measures the number of times a section was visited, meaning the attendee pressed the menu item to go to the section. The other measures the number of times a URL was viewed, meaning the number of times the browser component loaded that URL. This number can be incremented if the browser reloads the page for other reasons. For example, the app was put in the background, then back in the foreground and the browser needed to reload the URL. In the end, if you want to know how many times a user visited a section look at the App Section Visits report.
Comments
9 comments
Poll results by user:
Shows each poll questions and each attendee's response
No information about the data fields per attendee.
No information, about customizing this reports to get the needed infos.
Hi Markus,
In the polls report we show the name, email address, and ID of each attendee that answered a poll question. If you are interested in combining that with additional attendee information, you can export your attendee data from the CMS (go to the attendee list -> actions -> export), and use the ID to combine the data sets.
Hi Markus - I'm the product manager for data/analytics at DoubleDutch.
I'm making a series of changes to the exportable reports. Adding attendee data fields to reports is one of my objectives.
Look for changes coming in the May/June timeframe.
Thanks much for your feedback!
I see in the summary bar at the top of the Event Performance page, information about iOS, Android and HTML5 usage, but where can I get the actual numbers of the types of devices used to download/engage vs. just percentages? Reason being...Android shows 0% for my event, but I know there were Android users that downloaded and I need that number, even though it is small.
Hi Kim! The exportable report you want is called "Visits Per Day by App Type". That has the number of visits by mobile platform, broken down by day. If you suspect something is not being captured in that report, let us know. We can run a custom report and dig into it further.
Hi there,
In the useractivity excel sheet, it is written Total Actions taken (column AS), what does it mean? Is it the number of "click", change pages?
Thank you in advance
A little formatting on the tables in this article – and the other articles that contain tables – would go a long way to make the content easier to read. (Borders, alternating row colors, header rows, a little padding in the cells.)
Just a suggestion.
Hi Osman,
Thank you for posting in the Support Center! Your feedback has been heard, loud and clear. We've updated the tables and have adjusted the rows and fixed the border issue.
We greatly appreciate your feedback and thank you for the suggestion!
😉
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